Need to attract new visitors and boost your organic and social media traffic? Below are 10 types of content that helped me do just that. Consider these content types next time you’re prioritizing what content to create.

This article will teach you how to get started with content curation to maximize your SEO benefits. But first, let’s find out what content curation entails.

Rebrands are one of those non-trivial business decisions that usually require not only content but also design, including structural web changes or migrations. It is critical to take SEO into consideration during rebrands to avoid brand relate...

Launching a successful rebranding campaign can seem like a terrifying, formidable task, especially if you think about the potential risk for your SEO rankings. The last thing you want to do after building up your SEO is to lose all that progre...

You’ve had the same site for years. Finally, you get the funding for a new one. The team’s been working together for weeks and you’re finally ready to re-launch. Where do you start?

How should SEO fit into your company? Like every other good SEO question, the answer is it depends. But I recently went through this process for an e-commerce company and thought I should share how we ultimately structured it. Of course, your ...

The official word, according to this video from Google, is that they treat subdomains and subfolders equally. This is absolutely true. Google crawls, indexes, and ranks subfolders or subdomains exactly the same way. You have just as much abili...

Despite your initial thoughts, this doesn’t mean paid search (PPC) is a waste of time. Depending on your business and specific services or products, pay-per-click advertising can still have a positive return and make sense in certain situation...