With the staggering growth of mobile devices like smart phones and tablets, and mobile device usage, via games, apps, social media, and websites, it is now essential that your business website is mobile friendly, so that your clients and prospects can easily browse and find information, regardless of what type of device (phone, tablet, desktop, etc.) they are using.

So you work for or own a small or medium sized business. You have a website, you’re not sure if it is adding any value, but you’re also not sure you want to spend the time and money to upgrade it. What should you do? Ask yourself or your team these ten questions. If 75% -100% of your answers are “Yes” then you can feel somewhat secure that your current website is doing its job and supporting your organization’s well-being. If, on the other hand, most of your answers are “No” or “I don’t know”, then you probably should begin planning for a website redesign or upgrade.

When discussing website strategy, everyone likes to discuss visibility and conversion, but for many small business websites, generating credibility may be the most important factor in your online success. Your website is the new yellow pages for any small business – it’s the first place any prospect will go when they want to learn more about your company and what you do. Even if a prospect doesn’t find your business via search or online marketing, but rather through traditional sales, marketing or word of mouth, they’re still more than likely to visit your website.

Google Analytics is a powerful tool in helping you understand what people are accessing on your website. It can help drive the content and strategy for your website and overall marketing when you know exactly what the consumer wants. It can also point out flaws in a website if you notice users are never getting to the destination you want: conversion. But how the heck do you even access that data?? Google Analytics can be overwhelming, but following these few simple steps, you can accurately find the most relevant information for your site.

HTML means Hypertext Markup Language , It is a genuine programming lingo or code of the site page , HTML5 is the latest freshest adaptation of HTML that includes many advantages , It enables direct adding of css files , It is highly advanced for using media files directly such as audio , video , graphics , etc .

While it can be a tough balance to achieve, creating a functional, streamlined and well designed website is well worth the effort.